![MarkItUp: It all happened over a phone call!](https://sp-ao.shortpixel.ai/client/to_webp,q_glossy,ret_img/https://www.bits-pilani.ac.in/wp-content/uploads/saransh-1.jpg)
Saransh Anand (K K Birla Goa Campus ’19) is a co-founder of MarkItUp, a creative digital marketing agency that helps the brands unleash the power of creating content.
Two roommates were on a phone call during their second-year semester break, discussing one's issue with delivering content to ed-tech clients, when an idea sparked!
This interaction between Ishan and me became the seed of a fruitful and rapidly growing startup: MarkItUp. With Ishan's expertise in building his YouTube channel and my extensive digital marketing experience, we had the perfect set of skills to take this initiative forward. The primary goal of MarkItUp is to cater to the client(s) that need support to build and grow their brand.
![MarkItUp: It all happened over a phone call!](https://sp-ao.shortpixel.ai/client/to_webp,q_glossy,ret_img/https://www.bits-pilani.ac.in/wp-content/uploads/challenges.jpg)
Challenges
Hustling in all its glory!
![MarkItUp: It all happened over a phone call!](https://sp-ao.shortpixel.ai/client/to_webp,q_glossy,ret_img/https://www.bits-pilani.ac.in/wp-content/uploads/saransh-2.jpg)
Recognition & Success
Having set up a successful business and managing time in their respective careers, we were invited to give talks in multiple colleges around India. MarkItUp and our work have also been featured on YourStory. Moreover, we have trained several students to learn graphic designing and digital marketing skills through free webinars and cohorts and eventually land jobs in the field.
Future Plans
In the future, we aim to expand the company and give students across India opportunities in this sector. In our journey, we hope to inspire others to start their dream ventures.
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