MCE - 2018
February 9 – 10, 2018
Media and popular culture percolate in all aspects of our waking time. The unrelenting exposure predominantly guides our perception of reality, the formation of our values, our beliefs and attitudes and above all it defines self and society. This has become extraordinarily powerful educating agent among majority of the population. The speed with which it is influencing the society has blinded us. Hence, it becomes imperative to have the complete and true reflection of the cultures in which the stories are set. Authenticity and ethical guidelines also need to be employed seriously to the propagation of content through different forms of media. As the professional practitioners, it is of utmost importance not only to know our content and its relevance in today's context but also be good human beings, ethically cognizant of our responsibilities for others and world at large.
Culture is the belief system of a particular group, region or nation. The way content is circulated through films or other important forms of the media can have both positive and negative impact on different segments of society. Hence, there is an urgent need to study the nuances associated with the information being distributed and shared through different forms of the media and this conference would provide a platform to discuss the challenges and the possibilities to arrive at certain conclusions regarding the present status quo.
Birla Institute of Technology & Science (BITS) Pilani,
established in the year 1964, is an all-India Institute for Higher education deemed to be a university by the Government of India. BITS offers admission in three tiers: First Degree, Higher Degree and Doctoral Degree.Its campuses in Pilani, Goa, Hyderabad and Dubai provide to over 12,000 students an all-round educational and co-curricular experience that is second to none in India. It offers UG, PG and PhD level programmes in Science, Engineering, Pharmacy, Management, Economics & Finance and Social Sciences.
Department of Humanities and Social Sciences at BITS Pilani, Pilani Campus consists of 16 faculty members with different specializations. The department is involved in research and teaching. It offers Higher degree programmes leading to the award of Doctoral and Master’s degrees. The department offers about 50 courses related to Humanities, Social Sciences, and interdisciplinary subjects every semester. All the students are required to do a minimum of three courses in Humanities and Social Sciences before their graduation.
An institution deemed to be a University estd. vide Sec.3 of the UGC Act,1956 under notification # F.12-23/63.U-2 of Jun 18,1964
© 2017-2018 Centre for Software Development,SDET Unit, BITS-Pilani, India.